Chidimma Adetshina, a 23-year-old law student and Miss South Africa finalist, has been subjected to online abuse and xenophobic attacks due to her Nigerian heritage. Despite being born in Soweto and growing up in Cape Town, Adetshina has faced criticism and calls for her removal from the competition.
The backlash has sparked a national conversation about xenophobia and afrophobia in South Africa, with many calling for unity and acceptance. Adetshina’s experience is not unique, as former Miss South Africa contestant Melissa Nayimuli faced similar abuse last year due to her Ugandan heritage.

The incident has highlighted South Africa’s complex history of racism and apartheid, which has led to internalized oppressive beliefs and self-hate. University of the Free State sociologist Dr. Nombulelo Shange notes that South Africans have internalized oppressive racist reasoning, such as colorism, where lighter skin tones are perceived as better.
The country’s Culture Minister, Gayton McKenzie, has also faced criticism for his comments on the issue, saying that Nigerians should not be allowed to compete in the Miss South Africa competition.
Adetshina has declined to comment on the issue, but has expressed her hurt and frustration at the online abuse. She has also highlighted the need for African unity in the face of hate.
The incident has sparked a wider conversation about xenophobia and afrophobia in South Africa, with many calling for greater acceptance and unity. As Adetshina prepares to take the stage next Saturday, it remains to be seen whether she will address the xenophobic abuse directly.


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